Inspired by the emergence of the urban movement that took place in São Paulo while growing up - SergioFree has played a key role in the flourishing of graffiti and pixação in the streets of São Paulo. He is now a respected figure of the street art movement across Latin America - with international exposure in the United States following his exhibition at the Off Basel in Miami in 2019.

SergioFree 's iconic clown character can be found on the walls across Brazil - walls that he reproduces as well with a fine brush on canvas to the point of creating the illusion of a photographic background.

Through his colorful and lively clown, he awakes our inner child to catalyze the contrast with the difficult street' reality, marked by a poisonous violence and ubiquitous poverty.

Lately, SergioFree has been focusing on expanding his pallet of characters to depict a full ecosystem where our childsould and imagination are confronted to the social reality to which he is highly sensible.